Press & Media

MX8 Labs Brings Critical Dining Insights to Market Research Report

Megan Daniels
Megan DanielsCEO

When AI-powered marketing platform Wunderkind created its Restaurant Consumer Insights Report, it turned to MX8 Labs to conduct the consumer research for it. Here’s what the press had to say… 

Image: AdAge logo

Gen Z’s attitudes about dining out, restaurant discovery, apps and more (*Ad Age, *04/11/2025)

Performance marketing company Wunderkind is out with the 2025 edition of its Restaurant Consumer Insights Report — shared first with Datacenter Weekly. Among the key findings of a March survey of U.S. consumers conducted for Wunderkind by research platform MX8 Labs… 

Image: Adweek

Wunderkind: Fragmented Diner App Landscape Poses Challenges, Opportunities for Restaurants (*Adweek Wire, *04/09/2025)

According to the [Restaurant Consumer Insights Report 2025 survey](https://convert.wunderkind.co/2025-restaurant-consumer-insights-report/?utm_source=fabr[%E2%80%A6]m=pr&utm_campaign=2025-restaurant-consumer-insights-report), conducted with MX8 Labs, Millennials and Gen Z customers are most likely to use services like Uber Eats or DoorDash, at 29% and 18%, respectively. Gen X, meanwhile, prefers ordering directly from a restaurant website or mobile app, at 22%.